Privacy Policy
Last Updated: July 14, 2026
Lancaster Asphalt Systems, Inc. (“us,” “we,” or “our”) operates the lancasterasphalt.com website, together with related online forms, communications, features, and services that link to or reference this Privacy Policy (collectively, the “Service”).
This privacy policy (this “Privacy Policy”) describes our policies regarding the collection, use, disclosure, retention, and protection of Personal Data when you use the Service and the choices you may have associated with that data.
We use Personal Data and Usage Data (as defined below) to provide and improve the Service and as otherwise described in this Privacy Policy.
Definitions
- Privacy Policy. Privacy Policy has the meaning set forth in the introductory paragraphs above.
- Service. Service has the meaning set forth in the introductory paragraphs above.
- Personal Data. Personal Data means data about a living individual who can be identified from those data, either alone or in combination with other information in our possession or likely to come into our possession. Personal Data may include information you provide directly to us, information collected automatically through the Service, and information associated with your transactions, communications, or other interactions with us.
- Usage Data. Usage Data means data collected automatically, either generated by the use of the Service or from the Service infrastructure itself, such as the duration of a page visit.
- Cookies. Cookies are small pieces of data stored on your device, such as a computer or mobile device.
- Data Controller. Data Controller means the natural or legal person who, either alone or jointly or in common with other persons, determines the purposes for which and the manner in which Personal Data is, or is to be, processed. For the purpose of this Privacy Policy, we are a Data Controller of your Personal Data.
- Data Processors / Service Providers. Data Processor or Service Provider means any natural or legal person, vendor, contractor, or other third-party who processes Personal Data on our behalf or assists us in operating the Service, communicating with you, providing services, processing transactions, analyzing usage, delivering messages, maintaining security, or supporting our business.
- Data Subject / User. Data Subject or User means any living individual who uses the Service or is the subject of Personal Data.
- SMS Terms. SMS Terms means the SMS Terms and Conditions of Use for Lancaster Asphalt Systems, Inc., as updated from time to time.
Information Collection And Use
We collect several different types of information, including Personal Data and Usage Data, for various purposes to provide and improve the Service. We may collect information directly from you, automatically through your use of the Service, from communications or transactions you have with us, and from Service Providers that assist us.
Types of Data Collected
Personal Data
While using the Service, we may ask you to provide us with Personal Data. Personal Data may include, but is not limited to:
- Email address
- First name and last name
- Phone number
- Address, State, Province, ZIP/Postal code, City
- Cookies and Usage Data
- Communications, requests, inquiries, forms, messages, or other information you choose to provide to us
- Transaction-related, account-related, scheduling-related, or service-related information, if applicable
- Text messaging opt-in, opt-out, consent, and message-related information, if applicable
If you make a payment, accept a proposal, or complete another transaction through a third-party platform, we may receive transaction-related information. We do not intentionally collect or store full payment card information through our website. Payments may be processed by third-party payment processors, and their collection and use of payment information may be governed by their own privacy and security terms.
We may use your Personal Data to contact you with newsletters, marketing or promotional materials, service-related communications, and other information that may be of interest to you, where permitted by law. You may opt out of receiving any, or all, of these communications from us by following the unsubscribe link or instructions provided in any email we send. Separate terms may apply to text messages, as described in the SMS Terms.
Usage Data
We may also collect Usage Data. Usage Data may include information such as your computer’s Internet Protocol address (e.g., IP address), browser type, browser version, device type, operating system, referring URL, the pages of the Service that you visit, the time and date of your visit, the time spent on those pages, unique device identifiers, and other diagnostic data.
Location Data
We may use and store information about your location if you provide it to us or give us permission to do so (“Location Data”). We use Location Data to provide, maintain, improve, and customize the Service and our communications with you.
You can enable or disable location services when you use the Service at any time, through your device settings.
Tracking & Cookies Data
We use cookies and similar tracking technologies to track the activity on the Service and hold certain information.
Cookies are files with a small amount of data, which may include an anonymous unique identifier. Cookies are sent to your browser from a website and stored on your device. Tracking technologies we may use also include beacons, pixels, tags, scripts, session-replay technologies, and heatmaps to collect and track information and to improve and analyze the Service. We use Google Tag Manager to deploy and manage certain analytics and tracking technologies used on the Service.
You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of the Service. Your choices may also be affected by the settings or controls offered by your browser, device, or third-party services.
Examples of Cookies we use:
- Session Cookies. We use Session Cookies to operate the Service.
- Preference Cookies. We use Preference Cookies to remember your preferences and various settings.
- Security Cookies. We use Security Cookies for security purposes.
Use of Data
Lancaster Asphalt Systems, Inc. uses Personal Data and Usage Data for various purposes:
- To provide and maintain the Service
- To notify you about changes to the Service
- To allow you to participate in interactive features of the Service when you choose to do so
- To provide customer support
- To gather analysis or valuable information so that we can improve the Service
- To monitor the usage of the Service
- To detect, prevent and address technical issues
- To provide you with news, special offers and general information about other goods, services and events which we offer that are similar to those that you have already purchased or enquired about unless you have opted not to receive such information
- To communicate with you by phone, email, text message, or other means, where permitted by law
- To process transactions, proposals, payments, requests, or related business records, if applicable
- To maintain records of communications, consent, opt-in, opt-out, and other preferences
- To request customer feedback or reviews regarding our services, where permitted by law
- To protect the security, integrity, and lawful operation of the Service and business
We may use information that has been aggregated or de-identified so that it does not reasonably identify you for analytics, improvement, security, business, and other lawful purposes.
Legal Basis for Processing Personal Data Under General Data Protection Regulation (GDPR)
If you are from the European Economic Area (EEA), Lancaster Asphalt Systems, Inc.’s legal basis for collecting and using Personal Data depends on the Personal Data we collect and the specific context in which we collect it.
Lancaster Asphalt Systems, Inc. may process your Personal Data because:
- We need to perform a contract with you
- We need to communicate with you or respond to your requests
- You have given us permission to do so
- The processing is in our legitimate interests and is not overridden by your rights
- To comply with the law
Retention of Data
Lancaster Asphalt Systems, Inc. will retain your Personal Data only for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use your Personal Data to the extent necessary to comply with our legal obligations (for example, if we are required to retain your data to comply with applicable laws), resolve disputes, and enforce our agreements and policies.
We may retain communication records, transaction records, consent records, and opt-in or opt-out records for as long as reasonably necessary for business, legal, compliance, dispute-resolution, and recordkeeping purposes.
Lancaster Asphalt Systems, Inc. will also retain Usage Data for internal analysis purposes. Usage Data is generally retained for a shorter period of time, except when this data is used to strengthen the security or to improve the functionality of the Service, or we are legally obligated to retain this data for longer time periods.
Transfer Of Data
Your information, including Personal Data, may be transferred to — and maintained on — computers located outside of your state, province, country or other governmental jurisdiction where the data protection laws may differ from those in your jurisdiction.
If you are located outside the United States and choose to provide information to us, please note that we transfer the data, including Personal Data, to the United States and process it there.
By submitting such information, you acknowledge that your information may be transferred to and processed in the United States as described in this Privacy Policy.
Lancaster Asphalt Systems, Inc. will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this Privacy Policy and no transfer of your Personal Data will take place to an organization or a country unless there are adequate controls in place including the security of your Personal Data and other information.
Disclosure Of Personal Data
Service Providers and Vendors
We may disclose Personal Data to Service Providers and other third parties who perform services for us or on our behalf, including website hosting, website development and maintenance, website forms, website feedback and bug tracking, communications, email delivery, text messaging, customer feedback and review requests, payment processing, analytics, advertising, search engine optimization, customer support, scheduling, security, and other business operations. These parties are authorized to use Personal Data only as reasonably necessary to provide services to us or as otherwise permitted by law.
We do not sell your Personal Data for money. We do not sell, rent, or share text messaging opt-in data, text message consent records, or mobile telephone numbers with third parties or affiliates for their own marketing or promotional purposes. We may disclose such information to Service Providers as reasonably necessary to provide messaging services, support, security, and compliance.
Legal Requirements
Lancaster Asphalt Systems, Inc. may disclose your Personal Data in the good faith belief that such action is necessary:
- To comply with a legal obligation
- To protect and defend the rights or property of Lancaster Asphalt Systems, Inc.
- To prevent or investigate possible wrongdoing in connection with the Service
- To protect the personal safety of users of the Service or the public
- To protect against legal liability
Business Transfers
We may disclose or transfer Personal Data in connection with a merger, acquisition, financing, reorganization, bankruptcy, dissolution, sale of assets, or other transfer of all or part of our business or assets.
Security Of Data
We use reasonable administrative, technical, and physical safeguards designed to protect Personal Data. The security of your data is important to us, but remember that no method of transmission over the Internet or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect Personal Data, we cannot guarantee its absolute security.
If we become aware of a security incident involving Personal Data, we will evaluate and respond to the incident in accordance with applicable law.
Your Data Protection Rights Under General Data Protection Regulation (GDPR)
If you are a resident of the European Economic Area (EEA), you have certain data protection rights. Lancaster Asphalt Systems, Inc. aims to take reasonable steps to allow you to correct, amend, delete, or limit the use of your Personal Data.
If you wish to be informed what Personal Data we hold about you and if you want it to be removed from our systems, please contact us.
In certain circumstances, you have the following data protection rights:
- The right to access, update, or delete the information we have on you. You may contact us to request access to, correction of, or deletion of certain Personal Data, subject to applicable law.
- The right of rectification. You have the right to have your information rectified if that information is inaccurate or incomplete.
- The right to object. You have the right to object to our processing of your Personal Data.
- The right of restriction. You have the right to request that we restrict the processing of your Personal Data.
- The right to data portability. You have the right to be provided with a copy of the information we have on you in a structured, machine-readable and commonly used format.
- The right to withdraw consent. You also have the right to withdraw your consent at any time where Lancaster Asphalt Systems, Inc. relied on your consent to process your Personal Data.
Please note that we may ask you to verify your identity before responding to such requests.
You have the right to complain to a Data Protection Authority about our collection and use of your Personal Data. For more information, please contact your local data protection authority in the European Economic Area (EEA).
Other Privacy Rights
Depending on where you live and subject to applicable law, you may have additional rights regarding your Personal Data. To submit a privacy-related request, please contact us using the information below. We may need to verify your identity before responding, and we may deny or limit requests where permitted by law.
Service Providers
We may employ third-party companies and individuals to facilitate the Service, provide the Service on our behalf, perform Service-related services, assist us in analyzing how the Service is used, deliver communications, process transactions, support security, or assist with other business operations.
These third parties may have access to your Personal Data only to perform these tasks on our behalf or as otherwise permitted by law, and are obligated not to disclose or use it for other purposes.
Analytics
We use third-party Service Providers to monitor and analyze the use of the Service.
Google Analytics
Google Analytics is a web analytics service offered by Google that tracks and reports website traffic. Google uses the data collected to track and monitor the use of the Service. Depending on the settings and integrations enabled, this data may be shared with other Google services and used for advertising or personalization purposes.
You can opt out of having your activity on the Service measured by Google Analytics by installing the Google Analytics opt-out browser add-on. The add-on prevents Google Analytics from measuring your activity on websites that use supported versions of Google Analytics JavaScript.
For more information on the privacy practices of Google, please visit the Google Privacy & Terms web page: https://policies.google.com/privacy?hl=en
Microsoft Clarity
We use Microsoft Clarity to understand how users interact with the Service through behavioral metrics, heatmaps, and session-replay technologies. Microsoft Clarity may collect Usage Data and use cookies and similar tracking technologies to provide these services.
For more information on Microsoft’s privacy practices, please review the Microsoft Privacy Statement: https://www.microsoft.com/en-us/privacy/privacystatement
Fathom Analytics
We use Fathom Analytics to monitor and analyze the use of the Service. Fathom Analytics may collect limited Usage Data, including pages viewed, referring websites, browser and device information, and country or region, and is designed to provide website analytics without using cookies.
For more information on Fathom Analytics’ privacy practices, please review the Privacy policy for Fathom Analytics: https://usefathom.com/legal/privacy
Behavioral Remarketing
Lancaster Asphalt Systems, Inc. may use remarketing services, if enabled, to advertise on third-party websites to you after you visit the Service. We and our third-party vendors use cookies to inform, optimize and serve ads based on your past visits to the Service.
Google Ads
If enabled, Google Ads remarketing service is provided by Google LLC.
You can opt-out of Google Analytics for Display Advertising and customize the Google Display Network ads by visiting the Google Ads Settings page: https://adssettings.google.com/
Google also recommends installing the Google Analytics Opt-out Browser Add-on – https://tools.google.com/dlpage/gaoptout – for your web browser. Google Analytics Opt-out Browser Add-on provides visitors with the ability to prevent their data from being collected and used by Google Analytics.
For more information on the privacy practices of Google, please visit the Google Privacy & Terms web page: https://policies.google.com/privacy?hl=en
If enabled, Facebook remarketing service is provided by Meta Platforms, Inc. or its affiliates.
You can learn more about interest-based advertising from Facebook by visiting this page: https://www.facebook.com/help/1297502253597210/control-who-can-see-what-you-share/?helpref=hc_fnav
To opt-out from Facebook’s interest-based ads follow these instructions from Facebook: https://www.facebook.com/help/568137493302217
Facebook adheres to the Self-Regulatory Principles for Online Behavioral Advertising established by the Digital Advertising Alliance. You can also opt-out from Facebook and other participating companies through the Digital Advertising Alliance in the USA https://optout.aboutads.info/?c=2&lang=EN, the Digital Advertising Alliance of Canada in Canada http://youradchoices.ca/ or the European Interactive Digital Advertising Alliance in Europe https://www.youronlinechoices.com/, or opt-out using your mobile device settings.
For more information on the privacy practices of Facebook, please visit Facebook’s Data Policy: https://www.facebook.com/privacy/explanation
Links To Other Sites
The Service may contain links to other sites that are not operated by us. If you click on a third-party link, you will be directed to that third-party’s site. We strongly advise you to review the Privacy Policy of every site you visit.
We have no control over and assume no responsibility for the content, privacy policies or practices of any third-party sites or services.
Children’s Privacy
The Service does not address anyone under the age of 18 (each, a “Child,” and collectively, “Children”).
We do not knowingly collect Personal Data from Children. If you are a parent or guardian and you are aware that your Child has provided us with Personal Data, please contact us. If we become aware that we have collected Personal Data from a Child without verification of parental consent, we take steps to remove that information from our servers.
Changes To This Privacy Policy
We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page.
If changes are material, we may provide additional notice, such as by posting a prominent notice on the Service, sending an email where appropriate, or otherwise as required by law.
You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.
Contact Us
If you have any questions about this Privacy Policy, please contact us at:
Lancaster Asphalt Systems, Inc.
3301 Kissel Hill Rd.
Lititz, PA 17543
717-626-8788
Email: info@lancasterasphalt.com
SMS Terms and Conditions of Use for Lancaster Asphalt Systems, Inc.
These SMS Terms and Conditions of Use (these “SMS Terms”) apply to text messages sent by or on behalf of Lancaster Asphalt Systems, Inc. By Opting In (as defined below), or otherwise consenting to receive text messages from Lancaster Asphalt Systems, Inc., you accept these SMS Terms.
This agreement is between you and Lancaster Asphalt Systems, Inc. All references to “Lancaster Asphalt Systems, Inc.,” “we,” “our,” or “us” refer to Lancaster Asphalt Systems, Inc., 3301 Kissel Hill Road, Lititz, PA 17543.
DEFINITIONS
“Opting In,” “Opt In,” and “Opt-In” refer to requesting, joining, agreeing to, enrolling in, signing up for, acknowledging, responding to, or otherwise consenting to receive one or more text messages.
“Text Message Service” means any arrangement or situation in which we send one or more messages addressed to your mobile telephone number, including SMS or MMS messages.
CONSENTING TO TEXT MESSAGING
By Opting In to or using a Text Message Service, you agree to receive text messages from Lancaster Asphalt Systems, Inc. at the mobile telephone number you provide. Consent to receive text messages is not a condition of purchasing goods or services. Our Privacy Policy, available on our website, applies to our collection, use, disclosure, retention, and protection of information in connection with the Text Message Service and is incorporated into these SMS Terms by reference.
PROGRAM DESCRIPTION
The Text Message Service may be used for conversational, customer service, estimate, scheduling, project, account, service-related, customer feedback, review-request, and other business communications between you and Lancaster Asphalt Systems, Inc.
Where you have separately provided any consent required by applicable law, the Text Message Service may also be used for marketing or promotional communications.
TEXT MESSAGE SERVICE PRIVACY
We respect your privacy. We use information provided through the Text Message Service to transmit and receive messages, respond to you, provide customer service, maintain records of consent, opt-in, and opt-out requests, and operate our business.
We may disclose information to vendors and service providers who help us provide the Text Message Service, including messaging platform providers, phone companies, carriers, and other vendors who assist with message delivery, support, security, and compliance.
We do not sell, rent, or share mobile information, text messaging opt-in data, or text message consent records with third parties or affiliates for their own marketing or promotional purposes.
COSTS OF TEXT MESSAGES
We do not charge you for messages sent or received through the Text Message Service. Message and data rates may apply depending on your mobile carrier and plan.
FREQUENCY OF TEXT MESSAGES
Message frequency varies depending on your relationship with us, your requests, and whether you take steps to generate additional messages from us.
OPTING OUT OF TEXT MESSAGES
If you no longer want to receive text messages from us, you may reply STOP, QUIT, END, REVOKE, OPT OUT, CANCEL, or UNSUBSCRIBE. You may also contact us using the information below. We may send one final text message confirming your opt-out. We will process opt-out requests within a reasonable time as required by applicable law.
HELP
For support, you may visit our website at lancasterasphalt.com; email info@lancasterasphalt.com; call us at 717-626-8788; or text “HELP”
CARRIERS
Wireless carriers are not liable for delayed or undelivered messages.
CHANGES TO THESE SMS TERMS
We may update these SMS Terms from time to time. Changes are effective when posted unless otherwise stated.